Privacy Policy

1. Overview

Hoosier SEO and Web Solutions LLC ("Hoosier SEO," "we," "us," or "our") operates the website hoosierseo.com (the "Site"). This Privacy Policy explains how we collect, use, disclose, and protect information about you when you visit our Site or contact us about our services. By using the Site, you agree to the practices described in this policy.

We are based in Crawfordsville, Indiana, and our services are primarily directed at businesses located in Indiana and the surrounding region.

2. Information We Collect

Information You Provide

When you contact us, request a consultation, or engage our services, we may collect:

• Name and business name
• Email address and phone number
• Website URL and business information
• Billing and payment information (processed securely through HoneyBook)
• Any other information you voluntarily provide

Information Collected Automatically

When you visit the Site, we and our third-party partners automatically collect:

• IP address and approximate geographic location
• Browser type, device type, and operating system
• Pages visited, time on page, and referring URL
• Clicks, scrolls, and other interaction data
• Cookie identifiers and advertising IDs

3. Cookies & Tracking Technologies

We use cookies, pixel tags, and similar technologies to improve your experience and measure the effectiveness of our marketing. You can control cookies through your browser settings, though disabling certain cookies may affect Site functionality.

Types of cookies we use:

• Essential cookies: Required for the Site to function.
• Analytics cookies: Help us understand how visitors use the Site (Google Analytics).
• Advertising cookies: Used to measure and optimize ad campaigns (Meta Pixel, Google Ads).

4. Third-Party Services

We use the following third-party services that may collect data about you:

Google Analytics

We use Google Analytics to analyze Site traffic and user behavior. Google Analytics collects data such as your IP address, browser, pages visited, and session duration. This data is processed by Google and governed by Google's Privacy Policy. You can opt out via the Google Analytics Opt-Out Browser Add-on.

Meta (Facebook) Pixel

We use the Meta Pixel to measure the effectiveness of our Facebook and Instagram advertising campaigns. The pixel may track actions you take on our Site and match them to your Facebook profile. Data is governed by Meta's Data Policy. You can manage your ad preferences in your Facebook Ad Settings.

Google Ads

We run pay-per-click advertising through Google Ads. Google may use cookies and conversion tracking to measure ad performance. You can manage your ad personalization at Google Ad Settings.

HoneyBook

We use HoneyBook as our client relationship and payment management platform. When you sign a proposal, contract, or submit payment through HoneyBook, your information is collected and stored by HoneyBook and governed by their Privacy Policy. Payment card data is handled by HoneyBook's PCI-compliant payment processors and is never stored by us directly.

DigitalOcean (Hosting)

Our website is hosted on DigitalOcean infrastructure located in the United States. DigitalOcean processes server logs that may contain IP addresses and request data as part of normal hosting operations. This data is governed by DigitalOcean's Privacy Policy.

5. How We Use Your Information

We use the information we collect to:

• Respond to inquiries and provide requested services
• Deliver and manage SEO campaigns and client projects
• Send project updates, invoices, and service communications
• Improve and optimize our website and marketing
• Measure the performance of our advertising campaigns
• Comply with legal obligations

We do not sell your personal information to third parties. We do not use your data for automated decision-making that produces legal or similarly significant effects.

6. Data Retention

We retain your personal information for as long as necessary to provide our services, comply with legal obligations, resolve disputes, and enforce our agreements. Client project data is typically retained for a minimum of three (3) years following the end of the engagement. Analytics and advertising data retention is governed by the respective third-party platforms.

7. Data Security

We implement reasonable administrative, technical, and physical safeguards to protect your information. However, no method of transmission over the internet or electronic storage is 100% secure. We cannot guarantee absolute security of your data.

8. Your Rights & Choices

Depending on your location, you may have the right to:

• Access the personal information we hold about you
• Request correction of inaccurate information
• Request deletion of your personal information
• Opt out of marketing communications at any time
• File a complaint with the Federal Trade Commission (ftc.gov) or the Indiana Attorney General's office

To exercise any of these rights, contact us using the information in Section 11 below. We will respond within 30 days.

9. Children's Privacy

Our Site and services are not directed to children under the age of 13. We do not knowingly collect personal information from children. If you believe we have inadvertently collected such information, please contact us and we will promptly delete it.

10. Changes to This Policy

We may update this Privacy Policy from time to time. When we do, we will revise the "Last updated" date at the top of this page. We encourage you to review this policy periodically. Continued use of the Site after any changes constitutes your acceptance of the updated policy.

11. Contact Us

If you have questions or concerns about this Privacy Policy, please contact us: